Online communication strategy training JUN 20 Getting started with content marketing training Comments (0) Response Give your comment Never miss the best Frankwatching content again? Fax Lists Daily newsletter Weekly newsletter je@emailaddress.nl We point you toour privacy statement† The Dutch spend an average of one and a half hours a day* on their timeline. Young people even 2 hours and 20 minutes.Fax Lists For inspiration, to communicate, to entertain or to buy something. An interesting place for marketing professionals to be visible. A large reach and high engagement is often the goal. However, research shows that the goals set for Fax Lists social media are not always achieved.
High time for Frankwatching to investigate among our readers where marketing Fax Lists and communication professionals see opportunities, but also challenges. Market research agency Markteffect surveyed 192 relevant respondents for us about their goals and challenges for social media. The respondents have positions as marketing and communication officer, online marketer or director. The number of respondents Fax Lists may not be very high, but they are in the middle of the target group in terms of relevance. The results of this research certainly provide direction. All results are contained in a whitepaper that you can download below, and a summary Fax Lists of the findings can be read below.
About the respondents 39% is between 18 and 34 years, 49% between 35 and 54 Fax Lists and 12% is 55 years or older. With regard to the roles: 52% are marketing and communication employees, 16% Fax Lists director and 14% marketer. 7% are social media marketer, 7% content employee, 5% 'other'. The respondents are nicely distributed across the various sectors, with the exceptions being communication and business services. In Fax Lists terms of responsibility, 56% say they are ultimately responsible for social media activities and results. 38% is co-responsible. Social Media Strategy Do marcommers also work with a social media strategy.